Cleansing Natural Pet Shampoo
Cleansing Natural Pet Shampoo
Cleansing Natural Pet Shampoo
Cleansing Natural Pet Shampoo
Cleansing Natural Pet Shampoo
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Cleansing Natural Pet Shampoo

"From the first whiff, I was sold. Her coat has never been softer and she gets endless compliments about how healthy and soft her coat is!"

— Anne F. (Verified Customer)

  • Cleans, deodorizes, conditions and detangles
  • Alleviates itching, flaking & scaling
  • Good for all breeds and ages
  • Non-irritating natural ingredients
30-Day TrialClean IngredientsCruelty-Free

  • Long Lasting Clean

  • Vegan Friendly

  • Rooted in Nature

  • Anti-Bacterial

  • Cruelty-Free

Make your dog’s day, every single day.

Celebrate the silkiest, most lustrous pet coat with Fluffay. The hydrating pet shampoo cleans your pet’s coat and skin gently yet thoroughly to leave their fur feeling soft, healthy, and nourished.

Gentle Healing Formula

Treats and relieves skin problems

EWG Green Grade

100% safe, tearless and hypoallergenic formula


Soothes and Softens

Gives a gentle, comfortable bathing experience

Vet Approved

Formulation that exceeds industry standard

Better for them. Easier for you.

Ideal for dogs and cats, this all-natural shampoo is an antibacterial, antifungal, antiseptic shampoo for pets with dermatitis caused by allergies, flea bites, environmental conditions, etc.

  • Thorough cleaning without irritation
  • Naturally-derived human grade ingredients
  • Calms and treat many types of skin issues

Over 80,000 Happy & Healthy Pups

Rey R.
5 stars out of 5
Dino had itching and skin issues for many years, now all those problems have been resolved. I know i did the right thing by stopping those itches.
Lisa W.
5 stars out of 5
Sugar is one of the most difficult cat to wash. We just got our dry shampoo from Fluffay and she LOVES it. You absolutely have a customer for life.
Theresa C.
5 stars out of 5
My dog has her life back. I have tried everything - Odor control oil, anti-itch powder, you name it. I found the “Miracle Shampoo!
Its a miracle for the both of us as she stops scratching and can sleep peacefully.

Key Ingredients

Asiatic Pennywort

Pennywort is an herbaceous perennial in the Apiceae family, a relative of parsley and carrot. Triterpenoid is the main constituent of Pennywort responsible for treating various skin conditions.

  • Reduces scaling and inflammation
  • Helps maintain a healthy immune system
  • Increases skin elasticity

Perilla Frutescens

Perilla oil has one of the highest concentrations of alpha- linolenic acid (around 60%) of any vegetable oil. This has led to Perilla oil being touted as a possible plant-based replacement for fish oil.

  • Keeps the coat healthy and moist
  • Rich with vitamins and minerals
  • Soothing and moisturizing

Houttuynia Cordata

Derived from plants, it is an extract that is good healthy skin and antioxidants and it has been found to exhibit anti-viral, anti-bacterial, anti-inflammatory, and anti-oxidant properties.

  • Effectively maintains shiny coat
  • Neutralize bad smell
  • Fresh appearance

Camellia Sinensis

It is commonly known as the green tea extract. It shows good antioxidant and anti-inflammatory properties to protect the skin from damage from ultraviolet radiation (UVR).

  • Reduces scaling and inflammation
  • Helps maintain a healthy immune system
  • Increases skin elasticity

Full ingredient list

Water, Centella Asiatica Leaf Extract, Coco Glucoside, Sodium Cocoyl Glycinate, Decyl Glucoside, Glycerin, Lauryl Glucoside, Houttuynia Cordata Extract, Perilla Frutescens Leaf Extract, Usnea Barbata (Lichen) Extract, Lavandula Angustifolia (Lavender) Extract, Avena Sativa (Oat) Meal Extract, Camellia Sinensis Leaf Extract, Argania Spinosa Kernel Oil, Prunus Amygdalus Dulcis Oil (Sweet Almond) Oil, Olea Europaea (Olive) Fruit Oil, Panthenol, Caprylyl Glycol, Trehalose, 1,2-Hexanedi-ol, Guar Hydroxypropyltrimonium Chloride, Citric Acid, Ethylhexylglycerin, Disodium EDTA

How We Compare
Other Brands
Pioneer of the first EWG Verified shampoo
All ingredients third-party lab tested for safety
All ingredients listed for full transparency
Made without BPA, phthalates, parabens, optical whiteners, fragrance, and lotions

Together we can save them all

“I love, love, love the Fluffay dog care line! The shampoo is the perfect remedy, and it smells so good. After washing, her hair was so soft and fluffy!”

Jane M. Verified Buyer

Product Details

Frequently Asked Questions

How do I know if the shampoo is suitable for my pet's skin type?

Our waterless shampoo is suitable for all pet skin types and safe to use on skin conditions such as hives, angioedema, dermatitis, atopic dermatitis (eczema), and contact dermatitis.

Does this help with wet smell? 

It does help with wet smell. It does not replace a bath but it definitely will help and buy you some time when an immediate bath is not reasonable.

Is this product safe to wash dogs face with?

Yes. Our product are tearless and fur friendly

Does this product smells? 

Fresh scent

Does it have any side effects?

Our formula is specifically designed to be gentle and safe for our best buddies! Our products do not include parabens and are also gluten-free and vegan. However, you should still avoid getting the formula in their eyes. If eye contact occurs, rinse your eyes thoroughly with water.


Wet your pet's coat with warm water. Apply Cleansing Natural Pet Shampoo from the belly and chest upward, then from the back of the ears to the tail. Lather gently and massage into coat in the direction of the fur growth. Be careful to avoid your dog’s eye and ear area. Rinse well and towel dry.

See the Difference or It's Free

Fluffay is a great solution for pets who dislike bathing or in between trips to the groomer, Fluffay's Waterless Pet Shampoo does not contain any caustics, dyes, synthetic fragrances, parabens, phthalates, chlorine, formaldehyde, triclosan, or phosphates. Not only is it safe for the household in which it is being used, but it's also safe for the health of our planet at large.

If you don’t see results, you may qualify for a refund. We have great confidence you will love your Fluffay products!

Customer Reviews
5.0 Based on 46 Reviews
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Filter Reviews:
John B.
United States

Great dog shampoo

My dogs gets rashes after playing outside and this shampoo helps get the dirt and irritants off their skin to keep it looking great, their coat is so shiny as well!

Beve A.
United States

Nice smelling, very light & clean scent

this dog shampoo smells MUCH BETTER!

Blue F.
United States

Very safe for your puppy!

I did my investigation on this and this is SO healthy and safe for your puppy so having no scent is worth it. It left my dog with a bit of a dog smell if you know what I mean? Not like your usual nice smell from dog shampoos. But regardless I will keep using this :)

Tressa B.
United States

Works great

Works great . Scent free but my pup smells good and clean :) he has sensitive skin so I wanted something without all the extra scents. Would def recommend

Miurang C.
United States


I use this on my two Standard Poodles, 9 months and 3 years. Even though they visit a professional groomer every 6 - 8 weeks, they go to day-care three days per week and can get pretty grubby. Bathing 45 pound dogs, every 7-14 days can be a bit of a chore. I appreciate that this shampoo is gentle enough for frequent baths, is shampoo and conditioner combined, and does not irritate eyes so I don't have to use a different product for faces. Started using when my 3 year old was a puppy and wouldn't be without it.

Adam A.
United States

My Puppy likes it and she smells great after her bath.

My Puppy likes it and she smells great after her bath. My pup loves the water and especially the bathtub. This product was easy to use and keeps my dog nice and clean.

Dee D.
United States


My dog gets really dirty because she likes to play fetch and I needed a chemical-free shampoo because I wash her at least once a week! I love this and after using she doesn't scratch like she used to! I highly recommend this product to everyone especially who has a dog with allergies and also it is a puppy 2 and 1 and my dog is 3 years old and you don't have to worry about getting it in their eyes or ears! I will definitely be ordering this again and again and the price is fabulous!

United States

My dog loves it!

My dog groomer actually recommended this for my dog because it takes all the static off of their hair. It also removes dirt very well

Donna L.
United States

Smell Great And Works Very Well On Our Puppies

This shampoo smells delicious and it left our puppies squeaky clean. Their coat was very shiny and soft after their bath. It lathers up really well and is easy to rinse off without any residue left behind. The scent of the shampoo lasts for a week and their coat looks clean for a couple of weeks. The shampoo does not irritate their eyes or their skin.

Nathan J.
United States

Great product

The product is thick and the bottle was full. It seems to have some natural scent but as I am not fond of artificial scents, that is a good thing. Recommend!

Cleansing Natural Pet Shampoo